Sirius: Shocking valuation

What’s the most shocking thing about Howard Stern? It might just be that the foul-mouthed radio presenter has parlayed his puerile show into more than $600m worth of stock and cash from Sirius Satellite. That’s not to begrudge him. Stern might be the most valuable thing at the satellite radio company. Since he signed a contract in October 2004, the firm has more than quintupled its customers to 3.3m. Given Stern’s fanatical fan base and his tireless plugging of Sirius, he certainly contributed t...