• Vanguard
  • Changenligne
  • FMP
  • Rent Swiss
  • Gaël Saillen
S'abonner
Publicité

Nokia Not finished

22 avril 2005, 0h00
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Last year, it looked as if Nokia was on the brink of being eaten alive by competitors. Market share for the Finnish mobile group was falling. Price paid per phone was shrinking. And the group’s economies of scale were going into reverse, gutting its lofty gross margin. Nokia now looks to have put these problems on hold. Better yet, it has managed to transfer most of the pain to competitors. An aggressive price cutting campaign seems to have stabilised the group’s market share by flooding the mar...
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