Facebook: new Facebook of battle

Microsoft is in talks to acquire a chunk of Facebook that may value the hot social networking site at more than $10bn. Even by the wacky metrics of Web 2.0, there’s no way the software giant can justify such profligacy. It amounts to more than $200 per Facebook user - well above the $70 that Google put on YouTube’s individual eyeballs or $50 that Ebay paid for each of Skype’s earlobes. This battle for Internet supremacy has already driven Google, Microsoft and Yahoo to pay up for online adverti...